A WOMAN who only went into Lidl for a pint of milk has left the store with a patio heater, a fondue set and a faux fur throw.
Office manager Emma Bradford had only been in the store for five minutes when she found herself in the middle aisle looking at random shit she did not need.
She said: “I’m not sure how it happened. One minute I was in the dairy section, the next I was rummaging through decorative cushions I didn’t even know I wanted.
“Then suddenly I convinced myself I really need a set of muffin trays, a multipack of de-icer, three scented candles and a garden hose. I don’t even have a garden.
“If I’m honest with myself the milk was just an excuse to look at the crap. I think I have a problem.”
Retail expert Nikki Hollis said: “Lidl hones in on consumers’ desires they didn’t know they had and offers them up at prices they are powerless to resist, even if it’s something rubbish like a trowel rack.
“That and people are idiots who don’t realise getting something they don’t want at a very reasonable price isn’t a bargain.”
