IMAGES of attractive, stylish celebrities in the media are putting unreasonable pressure on men to make the effort to look half-decent.

Actors like Timothée Chalamet and Ryan Gosling who are both physically fit and well-groomed are being blamed for new patterns of dysfunctional behaviour in men, such as stopping to sniff the shirt they found on the floor before putting it on.

Style consultant Charlotte Phelps said: “In the past men have relied on wealth or the fleeting burst of confidence that accompanies binge drinking in order to snare a mate.

“But the increasing prevalence of men who look fit and clean is changing the rules and making normal males uncomfortable with their natural, healthy nose hair, shit haircuts and pallid, distended bellies. Albeit not quite uncomfortable enough to do anything about it.”

Man Ryan Whittaker said: “Yesterday I noticed that every single pair of boxer shorts I own has a faded but clearly visible skidmark and thought, ‘that’s not very appealing’. Clearly I need to see a psychiatrist urgently about this obsessive cleanliness disorder I’ve developed.

“I’ve also become obsessed with having abs like Paul Mescal. So I’ve sort of drawn some on, using a black marker pen I found down the back of the sofa while looking for crisps.

“From a distance it looks quite convincing.”