ARE you a broadcaster who feels the need to support blustering bellends then can’t understand why they turn on you? Here’s how the BBC keeps doing it.
Invite them onto panel shows
Normalise out-of-touch and otherwise unelectable dickheads by making them regular guests on comedy quiz shows. Have I Got News For You did wonders for Boris Johnson’s image, but when you see the repeats on Dave it’s a bit jarring, like Mussolini popping up on A Question of Sport.
Give airtime to f**kwits
Doggedly believe that everyone’s opinion is valid and needs to be heard, even if they believe mad things like bearded old veggie Corbyn being one of the IRA’s top men. This will empower like-minded idiots watching at home, who can boo and shout along with Question Time like a gammon version of karaoke.
Slam the Opposition for no reason
Did the actual government mess up seriously again and you had to report it? For balance get various pundits and editors to speculate pompously about Labour’s problems. This is definitely not an attempt to placate Tories who hate you in literally every possible way, from the licence fee to Dara O’Briain being a bit too clever for his own good.
Don’t hold power to account
As a national broadcaster it’s not your place to really challenge politicians’ shameless bullshit. Instead you should report clearly disastrous policies with cool indifference as if you were reading out the phonebook. You’re probably not going to be around in five years anyway, so f**k it.
Employ Laura Kuenssberg
Rely too much on one journalist who churns out gossipy ‘Westminster bubble’ tweets on a daily basis for the bulk of your political coverage. Maybe lay off reporting what’s on Dominic Cummings’ mind today and try something more informative, like whether Larry the cat is thinking of cleaning his anus.