A TWIX advert has been banned for breaching obscenity law by showing a man consuming both fingers simultaneously and loving it.
The advert, in which the man also drove a car, has shocked sensibilities by lasciviously showing him shoving in two fingers and masticating furiously, in close-up.
Sergeant Bill McKay of West Midlands Police said: “This is explicitly forbidden on the wrapper, right there in red and gold.
“‘Warning: Twix fingers are not to be consumed concurrently. Attempts to do so outrage public decency and are not legally protected.’ But they’re doing it on an advert shown before 9pm, seen by literally dozens?
“This is as sickening as the banned 1984 advert where a woman on a Caribbean beach took on both halves of a Bounty, or the 1957 one in which Terry-Thomas bit all four fingers of a KitKat at once which eventually caused Eden to resign.
“What next? Inserting the fingers from wild angles? A finger of Twix and a finger of Twirl? Ruining yourself for life by ramming both fingers of a Twix Xtra at once?”
He added: “I’m not a prude. I sometimes mingle peanut and ordinary M&Ms in a bowl in my own home while my wife does the voice of the sexy green lady one.”
