LADS’ mag Nuts is being relaunched for feminist readers.
The magazine will use base humour and big colourful pictures to address issues such as internet misogyny, workplace gender politics and attitudes to breastfeeding.
Editor Emma Bradford said: Its still Nuts, but instead of glamour models and the new Porsche Boxster therell be feminism and loads of shit jokes about men.
Our first photo spread will feature real women aged 18 to 80 of all body shapes and sizes being served cocktails by Alan Rickman in his pants.
Weve also adapted our other articles, so therell be a lot of lists like Top 10 patriarchal plonkers and The top 50 all-time greatest feminist action movies, if we can think of 49 more besides Aliens.
Well also be featuring sexists whove suffered bizarre injuries. It just wouldnt be Nuts without bizarre injuries.
Bradford said the magazine would still encourage women to send in pictures of themselves, but only in non-demeaning poses, such as chairing a boardroom meeting.
23-year-old Wayne Hayes said: I read the new Nuts but I found it a bit difficult to masturbate over an article by Zoe Williams about the shameful lack of childcare facilities in the UK.
Fortunately there was a picture of Jenni Murray in a big scarf on the cover.